Victor Martino, Author at Just Food https://www.just-food.com Global Food Industry News | Market Research and Reports - Just Food Thu, 24 Apr 2025 16:35:52 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 https://www.just-food.com/wp-content/uploads/sites/28/2022/01/cropped-Just-Food-Favicon-150x150.png Victor Martino, Author at Just Food https://www.just-food.com 32 32 <![CDATA[How brands can win in the US ‘vibecession’]]> https://www.just-food.com/comment/how-brands-can-win-in-the-us-vibecession-2/ https://www.just-food.com/wp-content/uploads/sites/28/2025/04/GettyImages-2208035547-e1745492666429.jpg Thu, 24 Apr 2025 16:35:38 +0000 https://www.just-food.com/?p=187900 Amid consumer anxiety in the US, the brands that prosper will be the ones that understand that “cheap” isn’t enough, writes Victor Martino.

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]]> <![CDATA[How CPG brands can regain influence in relations with US retailers]]> https://www.just-food.com/comment/how-cpg-brands-can-regain-influence-in-relations-with-us-retailers/ https://www.just-food.com/wp-content/uploads/sites/28/2025/03/GettyImages-1244106504-e1743158507524.jpg Fri, 28 Mar 2025 10:42:38 +0000 https://www.just-food.com/uncategorized/how-cpg-brands-can-regain-influence-in-relations-with-us-retailers/ Historically, the relationship between US grocery retailers and CPG companies has been fairly linear. Those days are long gone.

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]]> <![CDATA[Why ‘healthy indulgence’ is the next big opportunity in snack foods]]> https://www.just-food.com/comment/why-healthy-indulgence-is-the-next-big-opportunity-in-snack-foods/ https://www.just-food.com/wp-content/uploads/sites/28/2024/10/Siete-Foods-1.png Mon, 24 Feb 2025 12:42:48 +0000 https://www.just-food.com/comment/why-healthy-indulgence-is-the-next-big-opportunity-in-snack-foods/ US consumers are seeking out healthy indulgent snacks to enjoy the taste and experience of snack foods without feeling guilty.

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]]> <![CDATA[Why 2025 will breakout year for some food SMEs in the US]]> https://www.just-food.com/comment/why-2025-will-breakout-year-for-some-food-smes-in-the-us/ https://www.just-food.com/wp-content/uploads/sites/28/2025/01/1920-5-e1736362223879.jpg Wed, 29 Jan 2025 15:01:31 +0000 https://www.just-food.com/comment/why-2025-will-breakout-year-for-some-food-smes-in-the-us/ Before Covid-19, smaller brands – particularly better-for-you products – were gaining ground on Big Food in the US. It’s their time again.

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]]> <![CDATA[From Trump to AI – the five big issues for US food in 2025]]> https://www.just-food.com/comment/from-trump-to-ai-the-five-big-issues-for-us-food-in-2025/ https://www.just-food.com/wp-content/uploads/sites/28/2024/12/GettyImages-2179609399-e1734519887660.jpg Mon, 06 Jan 2025 09:00:00 +0000 https://www.just-food.com/comment/from-trump-to-ai-the-five-big-issues-for-us-food-in-2025/ Just Food’s US columnist Victor Martino sets out the topics set to shape food company strategy in 2025.

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]]> <![CDATA[RFK Jr. targets ultra-processed foods and has ‘Big Food’ in his sights]]> https://www.just-food.com/comment/rfk-jr-targets-ultra-processed-foods-and-has-big-food-in-his-reform-sights/ https://www.just-food.com/wp-content/uploads/sites/28/2024/11/GettyImages-2183085505-e1731700092453.jpg Thu, 28 Nov 2024 12:38:00 +0000 https://www.just-food.com/comment/rfk-jr-targets-ultra-processed-foods-and-has-big-food-in-his-reform-sights/ Is the US government on a collision course with the country's packaged foods industry?

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]]> <![CDATA[US election: Where Trump and Harris stand on food and agriculture]]> https://www.just-food.com/comment/us-election-where-trump-and-harris-stand-on-food-and-agriculture/ https://www.just-food.com/wp-content/uploads/sites/28/2024/10/GettyImages-2170583700-e1734691037502.jpg Tue, 05 Nov 2024 11:50:48 +0000 https://www.just-food.com/comment/us-election-where-trump-and-harris-stand-on-food-and-agriculture/ Agri-food issues have been central to this year’s US presidential election – but how might the Harris or Trump shape the industry?

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]]> <![CDATA[Food fraud threat to industry is high – but technology can help]]> https://www.just-food.com/comment/food-fraud-threat-to-industry-is-high-but-technology-can-help/ https://www.just-food.com/wp-content/uploads/sites/28/2024/09/shutterstock_714290728-scaled-e1727346831448.jpg Thu, 26 Sep 2024 12:09:20 +0000 https://www.just-food.com/comment/food-fraud-threat-to-industry-is-high-but-technology-can-help/ The threat of food fraud to brands and the industry as a whole is greater today than it’s ever been before, writes Victor Martino.

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]]> <![CDATA[Kamala Harris’ “price gouging” ban appears a solution in search of a problem]]> https://www.just-food.com/comment/kamala-harris-price-gouging-ban-appears-a-solution-in-search-of-a-problem/ https://www.just-food.com/wp-content/uploads/sites/28/2024/08/shutterstock_2501957415-e1724065749801.jpg Wed, 28 Aug 2024 21:12:50 +0000 https://www.just-food.com/uncategorized/kamala-harris-price-gouging-ban-appears-a-solution-in-search-of-a-problem/ Harris’ proposal was vague for political reasons but the pushback has been so strong that she needs to clarify the plan or drop it.

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]]> <![CDATA[Brands beware – frustrated US consumers are pushing back]]> https://www.just-food.com/comment/brands-beware-frustrated-us-consumers-are-pushing-back/ https://www.just-food.com/wp-content/uploads/sites/28/2022/07/shutterstock_2153014201-e1694690585779.jpg Wed, 14 Aug 2024 09:30:39 +0000 https://www.just-food.com/comment/brands-beware-frustrated-us-consumers-are-pushing-back/ One of the most pressing issues facing CPG companies in the US is the growing frustration Americans are feeling at the cost of food.

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